# The Wild West Tale of the Edmonton BeerFest Impersonation

In the dusty plains of Alberta, long before skyscrapers dotted the skyline, there lay a town called Edmonton. It was a bustling settlement, known for its vibrant community and lively festivals.

One such festival, [started by a visionary and their loyal team](/edmonton-beerfest-history) — including a sharp-witted CFO — was the Edmonton BeerFest. Built from the ground up, it quickly became the pride of Edmonton, drawing visitors from far and wide with laughter, [music, and the finest brews](/entertainment).

## The Arrival of the Impostors

But as with any good story of the Wild West, outlaws were afoot.

Just eight months after the first festival, a band of roguish travelers saw the success and splendor of the Edmonton BeerFest and decided to capitalize on its good name. They rode into town under the guise of a traveling trade show, proclaiming themselves the *true* Edmonton BeerFest.

The original team was caught off guard. The impostors were clever, using slick words and false promises to deceive sponsors, media, and even some of the townsfolk. Partnering with [local charities and community projects](/charities), they further cemented their false identity.

## The Pandemic Years

The final blow came during the great pandemic of COVID-19.

The Edmonton BeerFest was [postponed just 15 days before its grand event](/edmonton-beerfest-history). The convention centre, usually alive with festival-goers, was repurposed as a [shelter for those in need](/charities). Seizing this opportunity, the impostors spread their deceit even further, convincing many they were the legitimate festival — riding on the coattails of the original’s hard-earned reputation.

## Fighting Back

The founder and their team, never ones to back down from a fight, gathered together. They strategized day and night, determined to reclaim their rightful place in the heart of Edmonton.

With the support of [loyal sponsors, musicians, and true festival-goers](/entertainment), they began to expose the fraudsters.

It became a battle of wits and wills. The impostors, though cunning, were no match for the genuine passion and integrity of the original team. By rallying the community and sharing the festival’s true origins, the truth began to cut through the noise.

## The Return of the Real BeerFest

In the end, truth prevailed. The impostors were unmasked, their lies laid bare for all to see.

The people of Edmonton, standing united, welcomed back their beloved festival with open arms. The Edmonton BeerFest [returned grander and more jubilant than ever](/tickets) — a testament to resilience, authenticity, and the power of community.

## A Legend for the Ages

And so, the tale of the Edmonton BeerFest impersonation became a legend, told around campfires and in taverns across the frontier.

It reminds us all that in the Wild West — and in Edmonton — the truth always rides tall in the saddle.

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